Power of Data - CAMI Energy

power of data

Making the World Glow

GREEN

Using DATA

To DRIVE

DECISIONS

THe Challenge

Power of Data Analytics

We’re often asked, ‘Why’ are you passionate about data analytics and energy efficiency?

The answer makes us smile, “With so many individuals and companies working to make our energy usage, distribution, and generation more efficient, . . . our mission is to empower the use of data to help great programs touch as many customers as possible to truly change our world”. We believe in the "3 Ds" approach—using Data to Drive impactful Decisions

The challenge for utilities, implementers, and program participants is clear: Time is scarce, and the need to effectively interpret and utilize collected data to meet savings goals, optimize cost-effectiveness, and extend program benefits to a broad audience is critical.

In the dynamic landscape of the energy sector, the ability to effectively manage and apply data analytics is no longer just a strategic advantage – it has become a fundamental necessity for success.

With over twenty years of experience in program design, implementation, and utility management, CAMI Energy is committed to delivering bespoke data-driven insights. These insights are the cornerstone of our strategy, guiding us in crafting successful program implementation approaches that resonate with our clients and their unique needs.

Using DATA

To DRIVE

DECISIONS

Conceptualize

Visualize

organize

Strategize

1 - 2 Weeks

Our approach to leveraging data analytics for program and portfolio success in commercial and industrial, income-qualified, or residential programs is methodical and straightforward:

Data Collection and Scoping: We start by defining clear objectives and gathering relevant historical and real-time data to measure progress toward energy savings and program goals.
Data Organization and Categorization: This step involves sorting and segmenting data, setting the stage for effective analysis and comparison.
Insights and Forecasting: We document key insights monthly, informing incremental decisions regarding program design and outreach. Additionally, we monitor quarterly goal forecasts to ensure alignment with program objectives.

Visualize

At CAMI Energy, we believe in working together with our partners to ensure program objectives are met, data sets are analyzed, and program outcomes are accurately forecasted. We understand that your time and efforts are valuable, so we focus on the most impactful outreach strategies and program design components that can help you reach your energy savings and programmatic goals.

We start by Scoping program and portfolio objectives, which frontloads the data analytics effort. This helps us identify the data we need to make impactful decisions and answer important questions such as:

Are we on track to meet energy savings goals and equity expectations?
What worked well last year, and what can we do more (or less) of this program year?
Is there sufficient customer outreach to the right business types?

Once we have established clear goals and objectives, we work together to identify, gather, and make actionable datasets easily accessible for data analysis. These datasets can include:

Current year utility and/or implementer data
Past program year historical data

By leveraging our expertise and resources through a collaborative approach, we can help you achieve your program goals and drive impactful decisions.

Conceptualize

Visualize

organize

Strategize

1 - 2 Weeks

Visualizing your data to drivE decisions?

Some Pie Chart

Some Goal Tracker

Some Table

Some Bar Chart

DAshboards

Dashboards

dashboards

oRGANIZE

Once data has been gathered and goals and objectives have been established, the next step is to uncover insights and areas of opportunity.

By logically organizing and categorizing data, we can unearth nuanced insights from numerous data streams.

It's important to note that categorizations and findings must be hyper-sensitive to the types of programs being analyzed and the goals that have been laid out. Here are some tangible examples of how independent data points and data streams can be combined to yield actionable insights:

Aligning business types with zip code-level outreach and participation
Identifying how bundles of measures yield energy savings, as tied to business types
Analyzing participation and conversion rates in target equity markets, in relation to outreach and marketing efforts

Alongside the organization and categorization of data, visualization of data and related insights is critically important. With clearly defined goals and a plan in place, easy-to-interpret dashboards and visuals allow us to maximize our most precious resource – time – to review, interpret, and make well-informed decisions.

Conceptualize

Visualize

organize

Strategize

2 - 3 Weeks

sTRATEGIZE

In a successful data analytics program, scoping program goals, accessing data streams, and organizing and categorizing data are all vital aspects. However, the ultimate payoff comes from generating data insights that drive quantifiable program design recommendations.

This data can provide trending and forecasting, enabling utility-implementation conversations focused on what improvements are being made and what the forecast looks like for the current program cycle.

When it comes to data insights, it's essential to tailor them according to the specific programs being analyzed. Examples of actionable insights might include:

Identifying dips in conversion rates attributed to a change in outreach marketing efforts, or
Pinpointing specific business types, measure mixes, and contractors that yield outstanding savings, indicating where to assign additional resources.

Moreover, data streams can be enhanced through AI, bringing in additional enrichment from census data, potential studies, homeownership rates, insurance statistics, and successful factors from similar programs across North America. These data-driven insights can reinforce program activities and increase their impact.